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Seriously? Seriously. College Students’ Tastes Take An Upward Shift

A new survey shows college students choosing Time over Cosmo as their magazine of choice. Surprising? Not really. This election year Gen Y has made their priorities abundantly clear and the desire to stay well-informed has emerged at the top of the list. The fact that it comes at the cost of staying on top of the latest version of “10 ways to please your man?” Oh well. From the A…
Original Source: www.ypulse.com

1 December, 2008| Marketing, advertising... | Comments (0) @ 12:22

Live Search Launches Instant Cashback For eBay Purchases

Microsoft just announced Live Search instant cashback rewards. This instant reward currently only applies to items purchased at eBay. If you make a purchase at eBay, using Live Search Cashback, you should see the rewards instantly in your PayPal account. Yes, you won’t have to wait 60 days…
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Original Source: feeds.searchengineland.com

1 December, 2008| Marketing, advertising... | Comments (0) @ 11:41

Facebook’s Growing Omniscience

Today Facebook announced the launch of their latest privacy-taunting feature, Facebook Connect, giving its members the option of using their log-ins to share and see their friends’ activities on a vast network of third-party sites. Now, when users are streaming videos on H…
Original Source: http://feeds.feedburner.com/psfk

1 December, 2008| Marketing, advertising... | Comments (0) @ 11:28

Claus is in Da House. Yes, Santa Gets A Makeover

Come December, Santa begins to make appearances the world over and since some easily tire of tradition, others are there to shake things up….
Original Source: http://feeds.feedburner.com/adrants

1 December, 2008| Marketing, advertising... | Comments (0) @ 11:17

Microsoft’s Live Search Cashback Goes Dark On Black Friday

Microsoft’s Live Search Cashback program was reportedly down much of the day on Black Friday. This caused major concerns for customers who were excited to get large discounts on the day. In addition, TechFlash reports many customers purchased items from HP, expecting to receive 40% cash…
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Original Source: feeds.searchengineland.com

1 December, 2008| Marketing, advertising... | Comments (0) @ 11:07

Flip Video Sponsoring Cameras For Non-Profits

The folks at Flip Video sent me a note last week right before Thanksgiving asking if I could help them get the word out about their pro-social initiative….
Original Source: www.ypulse.com

1 December, 2008| Marketing, advertising... | Comments (0) @ 11:02

Flip Video Giving Away Cameras To Non-Profits

The folks at Flip Video sent me a note last week right before Thanksgiving asking if I could help them get the word out about their pro-social initiative….
Original Source: www.ypulse.com

1 December, 2008| Marketing, advertising... | Comments (0) @ 11:02

Here are PSFK’s top five articles from Nov. 24 to Nov. 30, 2008. Results are based on Google Analytics and in order of overall page views.
AT&T Text Jumbli: Many Screens, One Experience - Allison Mooney
Graffiti Artists in Sao Paulo Reclaim Their Art -…
Original Source: http://feeds.feedburner.com/psfk

1 December, 2008| Marketing, advertising... | Comments (0) @ 11:01

Jewelry Maker Georg Jensen Crafts a Bicycle

We’ve mentioned the rise of b…
Original Source: http://feeds.feedburner.com/psfk

1 December, 2008| Marketing, advertising... | Comments (0) @ 10:59

Baidu’s Business Model Faces Legal Challenges

By Taylor Pratt
China’s largest search engine, Baidu, is facing serious legal challenges over its business model. The first complaint against Baidu was filed by Li Changqing under the new anti-monopoly laws in China. Li claims to have more than 50 companies in line to sue Baidu, but would not file the mass complaint until 100 businesses were willing to do so. Other legal counts include alleged brand infringement, alleged fraud and alleged unfair competition.
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Original Source: feeds.marketingpilgrim.com

1 December, 2008| Marketing, advertising... | Comments (0) @ 10:57

Video: Good Ideas in 2009 in Collaboration

Last Tuesday, we took our Good Idea Salon to Naked’s office space, where a packed audience sat in on our panel discussion about collaboration. Moderated by Colin Nagy (A…
Original Source: http://feeds.feedburner.com/psfk

1 December, 2008| Marketing, advertising... | Comments (0) @ 10:53

Power.com Offers One-Stop Shop for Social Networking

By Joe Hall
Ok, let me first start off by saying, Power.com is awesome! What is it? Power.com is a one stop shop for social networking and instant messaging. Think about it this way: with Power.com you have the ability to navigate and use Myspace, Facebook, Hi5, Orkut, MSN is live. Yahoo Messenger, AIM, and soon Gtalk, all at the same time.
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Original Source: feeds.marketingpilgrim.com

1 December, 2008| Marketing, advertising... | Comments (0) @ 10:52

Dutch Government Gets a Branding Makeover

The Dutch government has recently streamlined its visual identity. A new set of fonts named Rijksoverheid Serif / Sans was created to be used in all government communications and a single logo was developed to represent the government brand across the board. These branding renovations were masterminded by Peter Verheul and studio Dumbar.
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Original Source: http://feeds.feedburner.com/psfk

1 December, 2008| Marketing, advertising... | Comments (0) @ 10:15

"purpose-ideas are articulated via social objects, not messages"

[Close-up of DesertManahattan. India Ink on Canvas… gorgeous. Click on image to enlarge etc.]

Let me say it one more time: “P…
Original Source: www.gapingvoid.com

1 December, 2008| Marketing, advertising... | Comments (0) @ 10:06

Pipe Light: Mi Casa’s Interactive Public Art in São Paulo

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Original Source: http://feeds.feedburner.com/psfk

1 December, 2008| Marketing, advertising... | Comments (0) @ 9:58

Paid Search – Tips On Closing The Loop

Although paid search is far more trackable than many media - even online display advertising - many paid search campaign managers have difficulty tying detailed paid search data to actual sales. This is particularly true with long-sales-cycle campaigns, high touch lead generation campaigns, and…
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Original Source: feeds.searchengineland.com

1 December, 2008| Marketing, advertising... | Comments (0) @ 9:57

The Rise of Scifi TV

What’s inspired the recent influx of fantasy-scifi TV programming? Here in the States, fantasy shows like Heroes, Lost, Battlestar Galactica,…
Original Source: http://feeds.feedburner.com/psfk

1 December, 2008| Marketing, advertising... | Comments (0) @ 9:47

SEO & The CMO: Why Analytics & Communication Is Crucial To Success

How many times have you heard the question from a key decision-maker: “So, after we do this optimization, what will our rankings be?” The answer is complex, and requires much more than simply “better than it was before” for your reply to be meaningful to the CMO tasked with moving the needle on a…
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Original Source: feeds.searchengineland.com

1 December, 2008| Marketing, advertising... | Comments (0) @ 9:26

Crispin Trots Globe in Pursuit of Whopper Virgins

See teaser visuals for the Whopper Virgin campaign by Crispin Porter + Bogusky for Burger King. Turn your volume down unless you love yourself a cacophony of high-pitched wind instruments….
Original Source: http://feeds.feedburner.com/adrants

1 December, 2008| Marketing, advertising... | Comments (0) @ 9:24

The Hidden Information in Digital Trails

A group of students at M.I.T. have set aside their privacy and volunteered to become guinea pigs in an experiment which examines digital trails, and the information that can be extracted from them. Using this “collective intelligence” researchers hope data can be gathered from which valuable and hidden insights can be gleamed.
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Original Source: http://feeds.feedburner.com/psfk

1 December, 2008| Marketing, advertising... | Comments (0) @ 9:09

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