marketing blogs

SearchCap: The Day In Search, October 6, 2008

Mon, 06 Oct 2008 22:35:38 +0000

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:

SMX East ‘08 Day One Live Coverage
Below is live coverage from day one of the 2008 Search Marketing Expo East conference.

Google Answers Your Local Questions
In an earlier post, I solicited questions for [...]
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Original Source: feeds.searchengineland.com

SMX East ‘08 Day One Live Coverage

Mon, 06 Oct 2008 22:31:35 +0000

Below is live coverage from day one of the 2008 Search Marketing Expo East conference.

Ad Agencies & Search Marketing, Search Engine Roundtable
Link Building Fundamentals, BruceClay.com
Search & The iPhone, Search Engine Roundtable
Search and Reputation Management, Search Engine Roundtable
Search Integration: Are We There Yet?, Search Engine Roundtable
Search Integration: Are We There Yet?, BruceClay.com
Search Marketing For Newspapers & [...]
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Original Source: feeds.searchengineland.com

links for 2008-10-06

Mon, 06 Oct 2008 22:29:55 +0000

Social Media Domination
My opening post for Compendium Blogware. Nothing too fascinating, but I did want to start with the basics!
(tags: socialmedia blogging b…
Original Source: feedproxy.google.com

18-29? Please Please Register Today So You Can Vote - America Needs Your Help

Mon, 06 Oct 2008 22:16:22 +0000

A new Gallup Poll shows that 61% of registered voters between 18 and 29 are for Obama. Please, please register and vote. It’s time for change. America needs you to vote. Old people have screwed things up big-time. Time for youth to take the lead. And you can - if you r…
Original Source: www.whatsnextblog.com

Daily Search Forum Recap: October 6, 2008

Mon, 06 Oct 2008 21:51:06 +0000

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web….

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Original Source: feeds.seroundtable.com

eBay Execs Start Social Network for Life Stories

Mon, 06 Oct 2008 21:47:48 +0000

Tokoni, is social network started last year by former Skype President Alex Kazim and former eBay execs including Mary Lou Song and eBay founder Pierre Omidyar. It’s also backed by eBay. The site has been picking up content, building up to a formal launch this week.
The social network gathers people’s stories. Tokoni is a Tongan word for “help,” and the founders hope that reading other people’s life will help enhance your life. There are 19 categories and you can add a photo or video to your story. You can comment on stories, link to them, and even reward people for their stories.
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Original Source: feeds.marketingpilgrim.com

Former Skype President Starts Social Network for Life Stories

Mon, 06 Oct 2008 21:47:48 +0000

Former LinkedIn President Starts Social Network for Life Stories

Mon, 06 Oct 2008 21:47:48 +0000

SMX Boot Camp: Link Building Fundamentals

Mon, 06 Oct 2008 21:39:02 +0000

Moderator: Detlev Johnson, CEO, SearchReturn introduces the panel. He basically shows the age of the panelists, at least in web years. He describes link building as a “cat and mouse” game between search engines and SEOs. Debra Mastaler, President,…

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Original Source: feeds.seroundtable.com

Search and Reputation Management

Mon, 06 Oct 2008 21:22:56 +0000

What do people find when they search for you by name? Is it negative? If so, what do you do? What can you do? Depending on the situation, there are a range of tactics that may help. This session explores…

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Original Source: feeds.seroundtable.com

Linky Goodness, October 6

Mon, 06 Oct 2008 21:07:06 +0000

Linky linky goodness, readers, dear
Linky links will come to you all year
If I had one wish, then it would be
A post full of good links to you from me.
Oh, look, my wish came true!

Do text ads still work online? Oh yeah. In fact, simple text ads are still the most clicked ad type online. Far less popular? Banner and video ads.
M…
Original Source: feeds.marketingpilgrim.com

Ad Agencies & Search Marketing

Mon, 06 Oct 2008 20:23:48 +0000

Do Traditional Advertising Agencies "Get Search?" It’s clear from this panel (and now the feel of SMX East 2008) that we’re entering the third age of SEM, which is about the the entire big-agency world folding into search, social,…

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Original Source: feeds.seroundtable.com

Hakia Redesigns: Is It Enough?

Mon, 06 Oct 2008 20:07:05 +0000

Hot on Ask’s heels, the semantic search engine Hakia launches a redesign today, too. Aside from the new SERP layout, Hakia is testing the use of peer-reviewed “credible sites” and a personal start page.
As a tab on the redesigned SERP, Hakia offers an option to refine your results to sites that have been peer-reviewed to meet strict noncommerciality and credibility standards. The results from c…
Original Source: feeds.marketingpilgrim.com

Should iPhone Unlocking Be Encouraged?

Mon, 06 Oct 2008 20:06:29 +0000

With 7.2% of new iPhone purchases coming from former T-Mobile subscribers (source) who have switched to AT&T, should T-Mobile covertly encourage i…
Original Source: http://feeds.feedburner.com/MitAdvertisingLabFutureOfAdvertisingAndAdvertisingTechnology

What’s New With Video Search Marketing

Mon, 06 Oct 2008 19:42:45 +0000

Moderator: Danny Sullivan, Editor-in-Chief, Search Engine Land who showed up late due to a technical issue with what people call “WiFi.” Michael Benedek, Vice President, AlmondNet is up first. Behavioral advertising is the delivery of ads based on their behavior…

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Original Source: feeds.seroundtable.com

The Ten Truths Every CMO Must Know About Search Marketing

Mon, 06 Oct 2008 19:42:48 +0000

Whether you’re a CMO - or someone who needs to educate, advise or influence one - this session will educate you on the 10 critical important concepts surrounding search marketing and its role within the entire marketing mix that CMOs…

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Original Source: feeds.seroundtable.com

Pop-Down Project: Closing the Window on Real Life Pop-Ups

Mon, 06 Oct 2008 19:41:21 +0000

The Pop-Down Project is comprised of 500 “pop-downers all over the world” who are bringing pop-up blocking to real-life advertising. Through their blog, the leaders of the movement (which started in France) give instructions on how to order the little red “X” boxes, designed to look just like the click-out boxes in the corner of pop-up windows. Participants are encouraged to stick these pop-down stickers on posters, billboards, vehicles - basically on any advertisements or otherwise unsightly items in the public space that they wish they could control-W out of. Pictures of successful pop-downs are then shared on the blog. Take a look h…
Original Source: http://feeds.feedburner.com/psfk

The Continued Rise of Crowdsourcing

Mon, 06 Oct 2008 19:38:45 +0000

This content from: Duct Tape Marketing
The Continued Rise of Crowdsourcing
Jeff Howe is a contributing editor at Wired magazine, where he covers the media and entertainment industry. In June of 2006 he published an article for Wired titled “T…
Original Source: http://feeds.feedburner.com/ducttapemarketing

Teens, Dating, Friendship, and School Dances

Mon, 06 Oct 2008 19:36:44 +0000

by: danah boydIn youth culture When I read the Chicago Tribune’s coverage of why teens have eschewed dates for school dances, I wanted to scream. This shift has nothing to do with "the way young people view personal relationships in the age of Facebook, MySpace and Twitter" (and not just because teens don’t use Twitter in significant numbers yet).
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Original Source: feeds.futurelab.net

Reflecting on the Mirror

Mon, 06 Oct 2008 19:13:35 +0000

by: Roger DooleyHere’s a prediction: in the coming years, we’ll see mirrors popping up in the entryways of churches and other places of worship. And the reason won’t be to let those entering fix their hair. As we’ll see, the mirror has a rather magical effect on us.
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Original Source: feeds.futurelab.net