marketing blogs

Posted by Duncan MorrisOver the past couple of days I have been putting together some internal guidelines on various aspects of our jobs. This should ensure that we are giving consistent information to our various clients. Most of these guidelines have been fairly straightforward with nothing in them to write home about. However, one of the hardest guidelines to write has been the one talking about xml sitemaps. So, rather than horde my thoughts, I’m going to open them up to all of you.
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Original Source: http://feeds.feedburner.com/seomoz

Posted by Duncan MorrisOver the past couple of days I have been putting together some internal guidelines on various aspects of our jobs. This should ensure that we are giving consistent information to our various clients. Most of these guidelines have been fairly straightforward with nothing in them to write home about. However, one of the hardest guidelines to write has been the one talking about xml sitemaps. So, rather than horde my thoughts, I’m going to open them up to all of you.
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Original Source: http://feeds.feedburner.com/seomoz

In my last post I wrote that I’d just discovered that StumbleUpon had banned me.
I’m happy to announce that 1 hour and 44 minutes after posting that - I was unbanned.
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Original Source: http://feeds.feedburner.com/ProbloggerHelpingBloggersEarnMoney

In my last post I wrote that I’d just discovered that StumbleUpon had banned me.
I’m happy to announce that 1 hour and 44 minutes after posting that - I was unbanned.
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Original Source: http://feeds.feedburner.com/ProbloggerHelpingBloggersEarnMoney

I have helped many organizations build their brands from the inside out for over ten years. In the process, I have learned what is critical to the success of those endeavors.

1) RIGHT RESEARCH-INFORMED PROMISE: Your brand’s promise must be based upon customer, competitor and internal insight. This can be achieved through qualitative and quantitative research and an honest assessment of internal strengths, weaknesses, core competencies and strategic intent. The promise must be unique, compelling and believable.
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Original Source: http://feeds.feedburner.com/BrandingStrategyInsider

This morning a number of readers have emailed or tweeted me to let me know that when they try to bookmark a post on ProBlogger that it leads them to a page saying that ProBlogger has been banned from StumbleUpon (thaks to @Fussypants on Twitter who was first).

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Original Source: http://feeds.feedburner.com/ProbloggerHelpingBloggersEarnMoney

There has been ALOT of talk around the blogosphere about blog networks lately - ALOT!
Some of it is as a result of the closing of the Know More Media blog network, some of it as a result of AOL and Gawker making changes to the way their networks pay bloggers and some of it is…. well…. just because every six or so months there seems to be talk about blog networks.
Today one of my co-founders in b5media (and our CEO) Jeremy Wright put together a post that I think picks up a lot of the themes and casts some light on what it’s like to run a blog network. Effectively Jeremy has written 6 posts in one (I really have to teach this guy about writing a series of posts )and covers:
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Original Source: http://feeds.feedburner.com/ProbloggerHelpingBloggersEarnMoney

The lack of posts today probably had you guessing that I was either on the road or with clients all day–if only!
At around 7pm last night, my Apple MacBook Pro decided it did not want to boot-up–no matter what troubleshooting I tried. Calls to Apple tech support this morning were equally useless. Fearing the loss of all my data, I headed to my local Apple store and was put on standby to see an Apple “Genuis” technician. An hour later, and Scott was able to recover my files and give me a plan for using Time Machine to fill in the blanks.
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Original Source: www.marketingpilgrim.com

I find it hilarious that a company (or rather, their ad agency The Escape Pod, Chicago I presume) has latched on to how impossible it is to use pennies for anything in the states and taken that to the ultimate extreme. They send a redheaded dude out to try and buy a decent chef-cooked meal paying only with pennies, and even a used car paying with only pennies….
Original Source: commercial-archive.com

Agency: The Escape Pod, Chicago
read more…
Original Source: commercial-archive.com

Agency: The Escape Pod, Chicago
read more…
Original Source: commercial-archive.com

Wordle hit the blogosphere a couple …
Original Source: http://feeds.feedburner.com/DouglasKarr

Posted by great scott!Anybody who has ever put together a killer piece of linkbait has thought about it: how could I get this kind of attention to my landing pages?  It’s an obvious dilemma. You get a ton of traffic, a ton of links, all of the ranking boost that follows, how could you not want that juice directed toward your conversion-centric pages?  Well, there are reasons why the two tend to be mutually exclusive, and that’s what Rand explores in this week’s Whiteboard Friday.
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Original Source: http://feeds.feedburner.com/seomoz

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web….

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Original Source: feeds.seroundtable.com

In the venture capital business, many people think that a short pitch is thirty slides and a short business plan is fifty pages. My how they are mistaken.

The more slides and pages that you need to explain your business, the less likely you will succeed. Truly, the best pitches and plans require nothing more than one page or a picture to explain them. Do you recognize this picture? It’s how Southwest Airlines was pitched.
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Original Source: blog.guykawasaki.com

Often times marketers pass up obvious opportunities to up-sell and cross-sell products and services. When someone buys your product you are handed a perfect way to introduce other products or other ways to get more from your products.
I’m always amazed when I open a shipment from someone and it doesn’t have a catalog or flyer in it. You’ve already put a stamp on the invoice, why not drop a little sales incentive in there too. What about those coupons you get on the pizza box delivery? Couldn’t you do something like that as well?
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Original Source: http://feeds.feedburner.com/ducttapemarketing

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:

Del.licio.us Now Delicious.com, With ImprovementsDelicious has now relaunched under Delicious.com with some new functionality. The old Delicious was at del.icio.us and should soon redirect to the new dot com address. Along with the domain change, the Delicious site has been redesigned to aid newcomers on using the site. Here are before and after screen…
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Original Source: feeds.searchengineland.com

Just to prove that I read other publications than the Wall Street Journal I turned my eye to a stalwart of the new media age, the New York Times. Ok, so it’s just as “old school” as the WSJ but someone has to read these things, right?
So I ran across a pretty interesting application of MySpace by Cartier of all companies. …
Original Source: www.marketingpilgrim.com

Posted by Danny DoverI don’t pretend to be nearly as prolific as people like Robert Scoble or Mike Arrington, but I have had some notable success with blogging. In addition to the traditional blogging triumphs (links, notable mentions, social media), I have been able to help a lot of people and learn a lot. The following is my way of giving back to a community that has already given me so much. I believe that if somebody follows each of the steps listed below fully and honestly, they will become a substantially better blogger.
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Original Source: http://feeds.feedburner.com/seomoz

Posted by Danny DoverI don’t pretend to be nearly as prolific as people like Robert Scoble or Mike Arrington but I have had some notable success with blogging. In addition to the traditional blogging triumphs (links, notable mentions, social media), I have been able to help a lot of people and learn a lot. The following is my way of giving back to a community that has already given me so much. I believe that if somebody follows each of the steps listed below fully and honestly that they will become a substantially better blogger.
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Original Source: http://feeds.feedburner.com/seomoz