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The Jim Morrison Guide to Strategic Content Promotion

In 1966, The Doors were trying to make it to the pinnacle of the Los Angeles music scene by scoring a regular gig at the Whisky a Go Go in West Hollywood. At the time, playing the Whisky was the LA way to land a record contract.
But you didn’t just waltz in and play the Whisky. You had to work your way up to it.
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Original Source: www.copyblogger.com

31 March, 2008| Marketing, advertising... | Comments (0) @ 16:34

Guest Post On The Daily Flip

I’d love to have your video guest post right here on the Daily Flip. Can you create a video that will help or inspire my readers? If so, I’ll post it right here for all of them to read, along with a link to your website or blog. Remember though, it’s not an opportunity to sales pitch, it’s an opportunity to help people by providing good information. Contact me for details.

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Original Source: www.jimkukral.com

31 March, 2008| Marketing, advertising... | Comments (0) @ 16:25

Yahoo Takes A "Shine" To Women 25 To 54

Perhaps the perfection of Yahoo’s vertical strategy is its new blog-inspired site Shine. It’s a broad mix of content from publisher partners such as Hearst Communications, Rodale, and Condé Nast. It also aggregates and links to third party content and is encouraging users to blog on the site. Unlike Yahoo content-specific sites like Food, Shine is a kind of meta-vertical and focuses on a key Internet audience: women aged 25 to 54.
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Original Source

31 March, 2008| Marketing, advertising... | Comments (0) @ 15:54

Where do we begin?

Every time I write a post, I have a dilemma.

Am I writing for you, the one who has read more than 2,000 of my previous posts over the last five years? The one who has bought (and read!) so many of my books and is all caught up on my history?

It matters, of course, because I can take shortcuts, it changes the perception of my tone of voice and I can skip a lot of the preliminaries.
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Original Source: feeds.feedburner.com/typepad

31 March, 2008| Marketing, advertising... | Comments (0) @ 15:24

The SEO Rapper Shows You How Internet Marketing

The SEO Rapper describes how web standards and proper design can affect the ranking and conversion of pages on your site. It’s one in a series of marketing how-to rap videos from m0serious and you can see them all on Mo Serious TV. Warning “B—h Please” is definitely not work-safe. Follow mOserious on T…
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31 March, 2008| Marketing, advertising... | Comments (0) @ 15:21

The Viral Garden is Two Years Old!

Last year to mark my blog’s first birthday, I changed the banner for one day to put the focus on you wonderful people who had helped make my blogging journey so memorable. After changing the banner back the next day, I talked to C…
Original Source

31 March, 2008| Marketing, advertising... | Comments (0) @ 15:06

Showtime vs ACLU, parody or plagarism?

Remember when ACLU wentall flag-waving patriotic in a campaign shot by Peter Gerke? Yeah, I remember it too - even though it’s almost 3 and a half years ago that Los Angeles Branding and Advertising Agency Benenson Janson “underlined the difference between talking the talk and actually taking a stand” with the imagery.
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Original Source

31 March, 2008| Marketing, advertising... | Comments (0) @ 15:00

SEO Company, Fathom Online, Acquired By Geary Interactive

Geary Interactive has announced acquiring Fathom Online, an SEO company.

Fathom was formed in 2002 and is based in San Francisco. The terms of the acquisition were not disclosed. Geary is a full service digital marketing agency based in San Diego. Some of Fathom’s employees are now working out of the San Diego office.
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Original Source

31 March, 2008| Marketing, advertising... | Comments (0) @ 14:58

Google Dance Is Back? Plus Google’s First Live Chat Recap & Hyperactive Yahoo Slurp

Is the Google Dance back? Well, not really, but I am noticing Google Dance-like behavior from Google based on reading some of the feedback at a WebmasterWorld thread.

The Google Dance refers to how years ago, a change to Google’s ranking algorithm often began showing up slowly across data centers as they reflected different results, a sign of coming changes. These days Google’s data centers are typically always showing small changes and differences, but the differences between t…
Original Source

31 March, 2008| Marketing, advertising... | Comments (0) @ 14:45

WIN the new edition of Luke Sullivans Hey Whipple! OR a signed Charmins package.

Way back in the year 2000 you could win a signed copy of the Luke Sullivan book just by the effort of signing up. HaHaSoup won that book (and I bet he still has it, don’t you HahaSoup?).
Well, here’s your chance again - since Luke Sullivan has come out with another edition of his widely popular “…
Original Source

31 March, 2008| Marketing, advertising... | Comments (0) @ 14:33

How to Track Constant Contact Newsletter Subscribers via Google Analytics

The more I learn about Google Analytics (GA), the happier I become.
For weeks now I’ve been wracking my brains trying to figure out how to track where my newsletter subscribers come from (i.e. my blog or my Website).
The problem is, I can track visitors to both my blog and my Website, and I know the […]…
Original Source: marcom-writer-blog.com

31 March, 2008| Marketing, advertising... | Comments (0) @ 14:27

How to Track Constant Contact Newletter Subscribers via Google Analytics

31 March, 2008| Marketing, advertising... | Comments (0) @ 14:27

Which Social Networking Sites Really Drive Business Traffic?

Harry Hoover at the THINKing blog recently asked his readers this question and posted some of the responses. While clearly not a statistical sampling, L…
Original Source: bp0.blogger.com

31 March, 2008| Marketing, advertising... | Comments (0) @ 14:23

ProBlogger Launches PayPerTweet

Press Release: For Immediate Release
Contact: Darren Rowse
1 April 2008
ProBlogger Launches PayPerTweet
Get paid to Tweet
Over the last two years Twitter has grown exponentially in its use by tens of millions of people around the world. Even ProBlogger’s founder Darren Rowse is Tweeting Here.
With millions now using Twitter on a daily basis its only natural that companies and individuals would wish to have a presence on Twitter. We’re already seeing companies start their own Twitter accounts but increasingly we’ve been approaches by companies and individuals looking to be mentioned in Twitter streams in return for compensation.
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Original Source: feeds.feedburner.com/ProbloggerHelpingBloggersEarnMoney

31 March, 2008| Marketing, advertising... | Comments (0) @ 14:19

Cancer Council - Get your moles checked - newspaper ads

I’m a sucker for any ad that uses the media it runs in to really drive their point home, aren’t you? I’m especially keen on newspaper ads that do this, I’ve tried using those little holes at the bottom of the page in some ad ideas but I’m afraid I had boring clients. This is anything but boring though. Another good execution inside.
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Original Source

31 March, 2008| Marketing, advertising... | Comments (0) @ 14:02

Destructive guerrilla marketing

Will it blend is a fairly popular feature on youtube and sometimes the question is who actually gets more benefit from this guerrilla marketing activity. Clearly Blendtec, the company who makes the blenders and who is behind the site gets a lot of exposure and brand awareness, but what about those companies whose products find a very public demise in the blender? For example, the “will it blend-iPhone” has well over 4,000,000 views and over 12,000 comments, and the blend master clearly loves his iPhone….
Original Source: blog.guerrillacomm.com

31 March, 2008| Marketing, advertising... | Comments (0) @ 13:02

Amnesty International - Freedom Pen - insert.

During freedom week these Amnesty International pens ran as inserts in magazines. Once you removed the pen it revealed a message “use your freedom to free others”. The pen was a specially made floaty pen - normally used to strip babes of their bikinis, you know the kind - and as you wrote the bars around the prisoner would slide away. Thus the action of your writing frees him.
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Original Source: commercial-archive.com

31 March, 2008| Marketing, advertising... | Comments (0) @ 13:00

Cadbury’s - Don’t stop me now /airport truck race - (2008) :90 (UK)

Agency: Fallon London
Director: Juan Cabral
The followup to the drumming Gorilla…. falls rather flat.
read more…
Original Source: commercial-archive.com

31 March, 2008| Marketing, advertising... | Comments (0) @ 12:40

Six Figure Blogging - Free Preview Call This Wednesday

A few weeks back now I announced the launch of the second version of Six Figure Blogging.

This Wednesday (2d April) at 8pm EST (US Eastern time) Andy Wibbels and I will be holding the free preview call to give those deciding whether to participate a taster of what’s to come in the following weeks of the course.

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Original Source: www.problogger.net

31 March, 2008| Marketing, advertising... | Comments (0) @ 12:32

Using Clickbooth as an AdSense alternative

This is the second affiliate program I am having a look at as part of the Supplementing AdSense with Affiliate Ads article I wrote. Up on deck today is Clickbooth, which has been getting a lot of buzz recently in the blogosphere. I first heard about them a while back, and a couple people recommended them as a good compliment […]…
Fuente Original

31 March, 2008| Marketing, advertising... | Comments (0) @ 12:29

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