Marketing Blogs » 2008 » March

Marketing Blogs
Blogs about marketing, advertising…

RSS | Visita nuestra web

Honda - Hidden/Maze/AtoB/Match (2008) Print (UK)

Client: Honda
…
Original Source: commercial-archive.com

29 March, 2008| Marketing, advertising... | Comments (0) @ 22:35

Pantene - Really Strong Hair (2008) Print (Canada)

How strong is your hair? This series of ads from Grey Canada for Pantene have been running in Canada and the UK. When run in newspapers, the ads were placed on consecutive pages. Read more to see larger versions of the ads.
…
Original Source: commercial-archive.com

29 March, 2008| Marketing, advertising... | Comments (0) @ 22:07

Using Pepperjam Network with Google Adsense

Looking at affiliate programs that you can easily use to supplement your AdSense income, Pepperjam Network is one of the newer affiliate networks on the block, although Pepperjam has been around the search industry for quite some time. And if you frequent the many search engine conferences, you have probably seen Kris Jones speak before, […]…
Original Source: www.jensense.com

29 March, 2008| Marketing, advertising... | Comments (0) @ 17:08

Orange Gold Spot - Joan of Arc (2008) 0:60 (UK)

The next installment of the fantastic Orange spots by Mother London. This one features Mena Suvari and cheerleaders, of course. How else do you make the Joan of Arc story less depressing? read more…
Original Source: commercial-archive.com

29 March, 2008| Marketing, advertising... | Comments (0) @ 15:56

Orange - Joan of Arc (2008) 0:60 (UK)

The next installment of the fantastic Orange spots by Mother London. This one features Mena Suvari and cheerleaders, of course. How else do you make the Joan of Arc story less depressing?
read more…
Original Source: commercial-archive.com

29 March, 2008| Marketing, advertising... | Comments (0) admin @ 15:56

McKinney Brings out the Founders for Coldwell Banker

McKinney tells us what we already know, “most consumers know what to expect from real estate commercials—picket fences, manicured lawns and “sold” signs”. So instead, they created a new integrated campaign for Coldwell Banker that breaks through the “sea of sameness” and shows consumers the best of both worlds: easy to use online tools and experienced agents who can guide them through each step to home ownership. The agency uses the characters of the Founders Coldwell and Banker, who “have always been known for their pioneering spirit and passion to innovate. So don’t be surprised if you see them popping up at events and on popular social networking sites.”
…
Original Source: commercial-archive.com

29 March, 2008| Marketing, advertising... | Comments (0) @ 15:43

Have you joined the Bum Rush for The Age of Conversation?

Today is the day for the launch of the Bum Rush for The Age of Conversation! Thanks to the massive efforts of Chris Wilson …
Original Source: bp2.blogger.com/_S_50sh4glvU/R-5TfyWHBw

29 March, 2008| Marketing, advertising... | Comments (0) @ 15:27

Yamaha - WR250R (2008) Print (Italy)

All the animals of the forest put aside their differences and gather in a clearing as they stop to stare in this Yamaha ad created by Mario Esposito and Christian Longhi of 1861 United in Milan Italy.
Advertising Agency: 1861 United, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Creative Directors: Vincenzo Gasbarro, Federico Ghiso
…
Original Source: commercial-archive.com

29 March, 2008| Marketing, advertising... | Comments (0) @ 15:07

Louis Vuitton - Keith Richards (2008) Print (USA)

Louis Vuitton follows up the much talked about Gorbachev print ad from 2007 with yet another celebrity and their luggage. This time it’s the well-aged and well-preserved Keith Richards of The Rolling Stones. At least no one can do any talking about retouching the celebrity in this ad.
…
Original Source

29 March, 2008| Marketing, advertising... | Comments (0) admin @ 14:58

Against Method in Innovation

by: David JenningsI’ve signed up for NESTA’s Innovation Edge conference in a few weeks. Though I’m looking forward to what promises to be a stimulating day, I’m kind of surprised that the abstract concept of innovation remains so popular with policy makers and agencies.

…
Original Source

29 March, 2008| Marketing, advertising... | Comments (0) @ 14:31

Where to find great ideas and arresting images (for free)

/img>
If you need photos for a presentation or website or brochure, try Flickr.

Go to advanced search, choose Creative Commons Commercial license and search away. The breadth is extraordinary, but what will amaze you is the quality. And the license is a generous gift from the photographer to you.
…
Original Source: sethgodin.typepad.com

29 March, 2008| Marketing, advertising... | Comments (0) @ 13:36

Framework: in-game advertising

by: Alex Eperjessy In-game advertising – it’s been around for a while but only became a hot subject in the past few years. Brands, consumers, media – they’re all talking about it and everyone has a different take on the subject. The chart above is meant to illustrate a few of the stances gamers take on the subject and where these stances fall, on a Skepticism/Believer and Purism/Opportunism system. Comments and explanations inside….
Original Source: www.businessandgames.com

29 March, 2008| Marketing, advertising... | Comments (0) @ 13:29

David Ogilvy Campaign Commandments

* What you say is more important than how you say it.

* Unless your campaign is built around a great idea, it will flop.

* Give the facts. The consumer isn’t a moron; she is your wife. You insult her intelligence if you assume that a mere slogan and a few vapid adjectives will persuade her to buy anything. She wants all the information you can give her.

* You cannot bore people into buying. We make advertisements that people want to read. You can’t save souls in an empty church.
…
Original Source

29 March, 2008| Marketing, advertising... | Comments (0) @ 13:14

A Word on WoM Metrics

by: Stefan Kolle As I pointed out in my previous post, in my opinion we are measuring the wrong things in marketing, and many of us are still living in a delusional world of measurability. Let me take this discussion into the realm of Word of Mouth (WoM)….
Original Source: feeds.futurelab.net

29 March, 2008| Marketing, advertising... | Comments (0) @ 12:27

Using Pepperjam Network with Google Adsense

29 March, 2008| Marketing, advertising... | Comments (0) @ 9:08

Design Isn’t Dead. Design’s Gatekeepers May Be Dying.

"In future there will be no more designers. The designers of the future
will be the personal coach, the gym trainer, the diet consultant." ~Philipe StarkThink about it. We’re living in an age where people now have direct access to brands. Starbucks wants our ideas?…
Original Source

29 March, 2008| Marketing, advertising... | Comments (0) @ 4:52

Homeless dinner setting

To remind people in Australia about the plight of the homeless, the Father Bob Maguire Foundation decorated trash bins to look like dinner place settings. To make sure that this guerrilla marketing effort was effective, the slogan “for the homeless, every day is a struggle. Donate today and help us feed the homeless” was added.Agency: Clemenger BBDO, Australia…
Original Source: blog.guerrillacomm.com

29 March, 2008| Marketing, advertising... | Comments (0) @ 3:39

Sitios de Webalalza

Sites of Webalalza

Categories:

Marketing, advertising…

S	M	T	W	T	F	S
« Feb				Apr »
						1
2	3	4	5	6	7	8
9	10	11	12	13	14	15
16	17	18	19	20	21	22
23	24	25	26	27	28	29
30	31

Marketing Blogs Blogs about marketing, advertising…

Sitios de Webalalza

Sites of Webalalza

Marketing Blogs
Blogs about marketing, advertising…