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I’m guessing that not too many of our readers will need convincing that the Internet and various forms of online media are a good way to appeal to customers. But just in case you wanted some numbers proving that, BIGresearch has published the latest Simultaneous Media Survey results, which show how influential consumers find (or think) various media are. (Consumers surveyed were adults (over the age of 18).)
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Original Source: www.marketingpilgrim.com

10 March, 2008| Marketing, advertising... | Comments (0) @ 23:31

PSFK Conference New York Speaker Mike Hudack

Blip.tv founder Mike Hudack will be on our Tomorrow’s TV panel at PSFK Conference New York, discussing how today’s creative content is being shaped by the technologies of tomorrow. We asked the forward-thinking entrepreneur to tell us a little about himself and where he finds inspiration.
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Original Source: www.psfk.com

10 March, 2008| Marketing, advertising... | Comments (0) @ 23:19

Indie Rock Fashion Diagram

The New York Times Magazine had a fun little graphic breaking down a handful of today’s indie rock bands by their fashion statements. Each band was assigned a ‘look,’ a ’sound,’ and was also paired with representational designer.
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Original Source: www.psfk.com

10 March, 2008| Marketing, advertising... | Comments (0) @ 23:10

SearchCap: The Day In Search, March 10, 2008

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:

Search Biz: Google Stock Hits New Low; News Corp Says No On Yahoo Today in Search Biz: News Corp isn’t throwing Yahoo a life preserver to fend off Microsoft. Ask loses (a small) paid search partner and gets competition for those women it now says it’s not really that focused on (sort of). Google’s stock hits a new low, but will it…
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Original Source

10 March, 2008| Marketing, advertising... | Comments (0) @ 22:30

How 4 Quick Fixes can Add Impact to Your Marketing Materials Quickly

After a very snowy weekend, along with the “spring forward” time change, and now a nice thaw, I am ready for spring! Time to refresh.
Spring buds will peaking through gardens all over in just a few weeks. Gardeners everywhere will be taking stock of what made it through the winter. Just like gardens get spindly and overgrown, needing maintenance in the spring, marketing programs can also benefit from some spring cleaning.
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Original Source: brandandmarket.com

10 March, 2008| Marketing, advertising... | Comments (0) @ 22:18

Increase In Pink Slips Points To Recession

Another recession indicator has popped up in the news recently. It’s reported that in February, US employers cut 63,000 non-farm jobs. Although economists had expected employment to increase slightly it ended up being the biggest drop in five years. This is the second month in a row that employment numbers have fallen.
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Original Source: www.psfk.com

10 March, 2008| Marketing, advertising... | Comments (0) @ 22:17

Search Biz: Google Stock Hits New Low; News Corp Says No On Yahoo

Today in Search
Biz: News Corp isn’t throwing Yahoo a life preserver to fend off Microsoft.
Ask loses (a small) paid search partner and gets competition for those women it
now says it’s not really that focused on (sort of). Google’s stock hits a new
low, but will it plunge below $400? Facebook founder Mark Zuckerberg says maybe
Facebook was "ahead of itself" in calling its ads so revolutionary — but you
might have missed that in the hoo-ha over the interviewer’s style at SXSW. And
no, Digg’s not selling itself to Google or Microsoft.
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Original Source

10 March, 2008| Marketing, advertising... | Comments (0) @ 22:11

New Search Engine Land Column: Search Biz

There’s a lot of business news in search that we think is important for both
searchers and search marketers to know about. But we don’t want all the search
business news to drown out other things we post on
S…
Original Source

10 March, 2008| Marketing, advertising... | Comments (0) @ 22:04

My Blogging Checklist…

Last week I had coffee with Brandon McGee, a VP with Huntington bank that specializes in Mobile Banking. Brandon’s blog has some great search engine ranking - thanks to his concentrated content as well as the tight niche he’s blogging about.
We chatted about his blog and even talked mobile for a while, he’s provided me with some cool insight as to where the industry is going and it’s quite exciting. Here’s a synopsis of our conversation - I wanted to share it with everyone.
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Original Source: feeds.feedburner.com/DouglasKarr

10 March, 2008| Marketing, advertising... | Comments (0) @ 21:38

Want to Win 1,700 Visitors? Review Vista Rewired

This week’s community consultation of Vista Rewired gives you the chance to win something very good for your blog: 1,700 visitors! Leave a helpful review with some non-intuitive tips in your comment and you could win a stampede of 1,700 StumbleUpon users to your favorite post. If your content is good, those 1,700 visitors could grow into a much bigger traffic snowball as votes for your content pile up.
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Original Source: www.problogger.net

10 March, 2008| Marketing, advertising... | Comments (0) @ 21:15

The summer intern program

Announcing a summer camp for marketers in high school and college.

The details are here.

I’m looking for a few brilliant/charismatic/motivated/charming and curious interns/students for the summer. Spread the word if you can. Pass the smores, please.

10 March, 2008| Marketing, advertising... | Comments (0) admin @ 21:06

Small business people management

The web app builder Zoho is doing something pretty amazing. It’s building out the complete suite of small business tools online and doing it in the face of proclamations and claims of this vision from Google and Microsoft.
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Original Source: feeds.feedburner.com/ducttapemarketing

10 March, 2008| Marketing, advertising... | Comments (0) @ 20:42

If Naivete Keeps You Young, Evian Corners the Market

Because convincing people to pay more for water in ultra-fancy packages never gets old, Evian Canada is re-launching its brumisateur facial spray this April. And at $10 per bottle, we’re sure they’ll call it a bargain….
Original Source

10 March, 2008| Marketing, advertising... | Comments (0) @ 19:44

LiveDeal Inc., Yahoo Sign Long-Term Search Deal

By David Snyder
LiveDeal Inc., a publicly traded company out of Arizona, announced a long-term sponsored search agreement with Yahoo Inc. today.
The sponsored search results will be delivered to Livedeal.com, and will be displayed on LiveDeal’s classifieds and yellow pages.
“Yahoo’s considerable base of high quality local advertisers complements Livedeal.com’s combined classified and yellow-page marketplace platform. The result is even more relevant content that helps visitors to Livedeal.com find the businesses and services they are looking for,” said LiveDeal CEO Daniel Coury.
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Original Source: www.marketingpilgrim.com

10 March, 2008| Marketing, advertising... | Comments (0) @ 19:37

Sarah Chalke Sports Hanes, Fights Wedgie Epidemic

Wanna see Sarah Chalke of Scrubs try shaking out a wedgie in public? Click on “See Sarah Shake It” at WedgieFree.com. Superfluous body-bends and orgasm faces come stock….
Original Source: www.adrants.com

10 March, 2008| Marketing, advertising... | Comments (0) @ 19:27

Brantano Shoe City

Agency: Leo Burnett, Dubai

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Original Source: www.frederiksamuel.com

10 March, 2008| Marketing, advertising... | Comments (0) @ 19:15

ANONYMOUS Introduces Walkman Slider to the Daisy Cutter

This is kind of quirky. To promote AT&T’s Walkman Slider, BBDO/NY and production company ANONYMOUS tried building an association between fireworks and the phone’s blinky lights and slidiness….
Original Source

10 March, 2008| Marketing, advertising... | Comments (0) @ 19:13

PSFK Conference New York Speaker Greg Verdino

We’re excited to have Greg Verdino, COO at crayon, mediating our Collaborative Coworking panel at P…
Original Source: www.psfk.com

10 March, 2008| Marketing, advertising... | Comments (0) @ 18:54

iphone To Support Third Party Software

It was announced last week that the iphone is now open to third party software developers. There’s understandably a lot of excitement over the potential. With it’s multi touch capabilities and lack of fixed buttons, the possibilities are endless.
But there’s c…
Original Source: www.psfk.com