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Ever want to beat the boss? Forget about scoring a machine gun and leaving life in cubicletopia with a parting gift of unhinged chaos. Play Dodge the Boss instead….
Original Source: www.adrants.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 23:50

Ask Exits Fast Lane, Seeks Redemption in Married Women

With what AP calls “a dramatic about-face,” Ask.com is forfeiting all-purpose search to Google in favor a smaller market: married women in need of homemaking guidance.
Instead of competing for…
…
Original Source: feeds.marketingvox.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 23:26

Daily Search Forum Recap: March 5, 2008

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web….

…
Original Source: feeds.seroundtable.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 23:00

Demand Media Buys Pluck; Looks to Grow

Demand Media has acquired Pluck, a blog distribution service.
Blog publishers use Pluck’s syndication platform to gain exposure through placement on mainstream media sites, like those for The…
…
Original Source

5 March, 2008| Marketing, advertising... | Comments (0) @ 22:36

PSFK Conference New York Speaker Steve Rubel

Steve Rubel, the media and marketing guru behind MicroPersuasion, will be sharing his insights on the future of media and culture in the digital age on our Social Media panel at P…
Original Source: www.psfk.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 22:00

Linky Goodness, March 5

Well, I don’t want anyone to get the shakes today (especially not Andy!), so I’d better get some Linky Goodness going.
I heard your collective sigh of relief. (It was relief, right?)

Seen any results like this one?…
Original Source: www.marketingpilgrim.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 21:54

Oops! Google’s SSL Certificate Throwing Out Scary Warnings

Everyone is noticing that when they go to their Google Account through AdWords, AdSense, Analytics, or any Google page that requires SSL, they are being prompted with a security warning. Typically, not a major deal, right?

Well, not if you are trying to get customers to buy on your site. As Tim Gross e…
Original Source: feeds.searchengineland.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 21:49

Oops! Google Forgot To Renew Their SSL Certificate

Well, not if you are trying to get customers to buy on your site. As Tim Gross e…
Original Source: feeds.searchengineland.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 21:49

Facebook Working on MySpace Music Clone?

Rumors have been circulating about Facebook working on a music platform similar to MySpace’s for months. Today they’re being revived with news that Facebook’s “music division” has been in talks with record labels.
…
Original Source: www.marketingpilgrim.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 21:40

Is There a Heaven for iPods? … No.

This is sort of neat. Watch the sped-up drama of your consumption patterns on The Story of Stuff….
Original Source: www.adrants.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 21:23

SearchCap: The Day In Search, March 5, 2008

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:

Pew: Cellphones More Important To Users Than Internet, TV, EmailAnyone who doubts how important mobile phones are and will become as a platform and marketing medium needs only to look at the latest Pew Internet & American Life report. Cellphones are now more important to US adults than the internet, television, landline phones and email. In addition, an increasing…
…
Original Source: feeds.searchengineland.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 21:11

Johnson & Johnson Produces Olympic Tie-in Webisodes

Johnson & Johnson is producing a number of Olympic-themed webisodes to promote its sponsorship of the upcoming games.
“The Family Room” series documents eight Olympic athletes as they prepare for…
…
Original Source: feeds.marketingvox.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 20:55

Hyundai Kicks off Campaign Geared To Hispanics

Hyundai has launched a multichannel ad campaign geared toward Spanish-speakers, an effort to boost its meager 2.7 percent share of Hispanic car sales.
The “Descubrelo tu mismo” (”Discover it for…
…
Original Source: feeds.marketingvox.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 20:46

8 Lessons Bloggers Can Learn From Sony

In this post Evan Carmichael shares a few lessons that bloggers can learn from Sony.

Since Darren is a fan of digital photography and the Sony Cybershot DSC-H5 made his …
Original Source: www.problogger.net

5 March, 2008| Marketing, advertising... | Comments (0) @ 20:46

Not a Pretty Picture

Keep the BC coast oil tanker free. Sign the petition here.
Concept: Patsy Gannon / Rethink Communications
Director and Editor: Bill Weaver, Across Borders Media
Cinematography: David Malysheff, Gamut Productions / Bill Weaver
Music: Neils Petersen, Lebeau-Petersen Productions
And: Robert Bateman

…
Original Source: feeds.feedburner.com/Advertising

5 March, 2008| Marketing, advertising... | Comments (0) @ 20:26

Gladwell vs. Watts: Past the Tipping Point

Last week, outspoken network-theory scientist Duncan Watts brought to life his argument against Malcolm Gladwell’s Tipping Point at the offices of Fast Company. Watts, who’s currently working with Yahoo in lieu of his regular gig at Columbia, argues that the “influencers” whom Gladwell claims, in essence, make our world go ’round, are no more influential than ordinary, non-node individuals. Anthropologist (and P…
Original Source: www.psfk.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 20:22

20% Off Marketing Pilgrim Advertising Rates - This Week Only!

I’m going to sound like one of those annoying car salesman you see on your local TV station, but I’ve decided to offer a 20% discount off our normal advertising rates for anyone that buys by the end of this week (Sunday).
We have a few slots available and I’d rather get them sold and not have to spend my time on them–busy, busy with promoting the new book.
…
Original Source: www.marketingpilgrim.com

5 March, 2008| Marketing, advertising... | Comments (0) @ 20:09

The Widget Bell Curve

by: Josh HawkinsNo matter how you slice it, the numbers are compelling. MySpace now has over 110 million users and Facebook just passed 65 million. And the demographic profile is prime with the majority of users falling into the 18-35 bucket.

…
Original Source: feeds.futurelab.net

5 March, 2008| Marketing, advertising... | Comments (0) @ 19:55

Ypulse Essentials: ‘Conquering Demons,’ Firebrand Flameout, Flip On Facebook

Lohans get real (new reality series featuring the Lohan clam to premiere on E!. This depresses me.) (Multichannel News)

- ‘MySpace Chart’ (MySpace gets its own show in the UK…but a…
Original Source

5 March, 2008| Marketing, advertising... | Comments (0) @ 19:50

Volvo Goes Webisode Way, and … Ew.

Make the Logo Bigger just introduced us to Mr. Robinson’s Driving School, an online campaign for Volvo that somehow bombs harder (and more expensively?) than when Tide did it….
Original Source

5 March, 2008| Marketing, advertising... | Comments (0) @ 19:39

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