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There’s some interesting research floating around the web today beginning with The NPD Group’s report on filesharing — in case you weren’t aware, the CD has fallen out of favor with teens. From the press release:
NPD estimates that one million consumers dropped out of the CD buyer market in 2007, a flight led by younger consumers. In fact, 48 percent of U.S. teens did not purchase a single CD in 2007, compared to 38 percent in 2006.
26 February, 2008| Marketing, advertising... |
@ 19:40
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