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The ultimate e-mail client

Yesterday I wrote about how no one can seem to get IMAP right when it comes to e-mail clients. Today I thought I would list the features I think would make a freaking amazing system. If you have items you would like to add to the list or if you know of a client that does a good chunk of this today, please contribute in the comments!
Cross platform. I don’t use only Windows or only Macintosh. I use Windows, Mac, Linux as well as a Windows Mobile device and an iPhone. The client should run on all of these and be extremely similar yet utilize the core OS navigation/UI design for functions.
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  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 23:21
Everything you always wanted to know about podcasting

Well, not really. But I launched a podcast for a client this month and in the process, have learned more about what can go wrong with a podcast than I ever thought possible.
The good news is, we’ve got no trouble coming up with guests or topics for the podcast. What has been killing me is all sorts of little technical crap. My husband and the designer who coded the blog are both quite technical and I’m no slouch either, but we were all pulling our hair out last week and this over a series of little things that just kept going wrong.
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  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 23:19
cramersweeney - Smart Marketing IQ Test

How much of an ad geek are you? Know your logos, jingles and mascots?
Take the cramersweeney - Smart Marketing IQ Test….
Original Source: commercial-archive.com


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 22:21
Obama Steps Up Online Advertising on Campaign

Barack Obama set a record in January by raising the highest amount of any candidate in a primary race. Online advertising may have contributed to his astonishing success. He raised $36.8 million last month compared to Hillary Rodham Clinton’s $19.7 million. Obama beat his staff’s projections of $32 million.
Unfortunately the reports I read don’t break down how the funds came through except to distinguish between individual and corporate donations. However, there is some data about candidate’s focus on raising money through display advertising.
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Original Source: www.marketingpilgrim.com


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 22:13
Cleaning up and maintaining your contact lists

Last time, I talked about the benefits scheduling your email newsletters for future delivery. Today, I’m going to talk about properly maintaining your email contact lists. Cleaning and maintaining your email contact lists maximizes your company’s potential of having your email…
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  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 21:40
Email Marketing Tips and Advice: Cleaning up and maintaining your contact lists

Last time, I talked about the benefits scheduling your
email newsletters for future delivery. Today, I'm going to talk about properly
maintaining your email contact lists.

Cleaning and maintaining your email contact lists maximizes
your company’s potential of having your…
…
Original Source: feeds.feedburner.com/StartupnationBlogs


  22 Febrero, 2008| Marketing, advertising... | Comments (0) admin @ 21:40
Microsoft’s Johnson: "Once Yahoo And Microsoft Agree On A Transaction"

This afternoon, Kevin Johnson, president of Microsoft Platforms & Services Division, issued an email to Microsoft employees (that was released via its PR firm). The letter has a tone of confidence that assumes a deal with Yahoo will ultimately take place. It reiterates what Microsoft believes to be the benefits of that deal and looks beyond regulatory approval to integration issues. It downplays Yahoo resistance, potential culture conflicts between the companies and potential layoffs with an upbeat message about the future.
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Original Source: feeds.searchengineland.com


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 21:30
Daily Search Forum Recap: February 22, 2008

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web….

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Original Source: feeds.seroundtable.com


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 21:30
Is The Time Ripe For Search Marketing Standards?

Over the past ten to twelve years, various SEM practitioners have brought up the need for industry standards. I started asking the question in 1998, and others have brought it up since, but the industry seems to have a laissez faire attitude.

Albeit, we’ve seen some standardization steps taken by the search engines themselves. Google, Yahoo!, and Microsoft got together on the Sitemaps protocol,…
Original Source


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 21:00
Linky Goodness, February 22

It’s a linky party!

The UK is contemplating a law to make ISPs monitor potentially illegal downloads by their subscribers. And ISPs could face piracy sanctions.
Last month, Wired said that G…
Original Source: www.marketingpilgrim.com


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 20:32
Internet Twice as Popular as TV

A new study from IDC indicates that on average people spend 32.7 hours online a week and only 16.4 hours watching television. Newspapers and magazines get only 3.9 hours of our attention. IDC surveyed 992 Americans aged 15 years and older.
But does this actually mean that the Internet is twice as popular as television? I wouldn’t say that just yet. The total weekly media consumption comes to 70.6 hours in the survey. The press release also doesn’t indicate whether there was simultaneous media consumption.
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Original Source: www.marketingpilgrim.com


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 20:21
ScreenFlow screencast studio for Mac

Screencasting or making a movies by capturing your computer screen is a great way to create tutorial lessons and how to videos. Camtasia, a PC only tool, has ruled the roost for some time in this category leaving Mac users out in the cold a bit. [SnapZPro is a fine program, but lacking in many ways.]
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Original Source: feeds.feedburner.com/ducttapemarketing


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 19:55
Does the MacBook Air’s Thinness Cause Eating Disorders?

The MacBook Air is one thin computer. That’s the selling point. Apple has done an impressive job associating thinness with coolness since the launch of the laptop.

But could Apple’s “You can’t be too thin.” campaign be extrapolated by young women into apply to things other than computers, such as their own bodies?
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Original Source


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 19:37
SearchCap: The Day In Search, February 22, 2008

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:

Google-Funded Lunar X Prize Aims To Put Private Rover On MoonThe latest X Prize is the Google-funded Lunar X Prize, which was announced in September, 2007. It seeks to award $20 million to the first scientific team that can land a privately funded robot on the moon and meet a number of other criteria (explore terrain and relay results back…
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Original Source: feeds.searchengineland.com


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 19:18
Cleveland Agency Gives Patriotic Treatment to Elevator Rescue

brokaw_elevator.jpg

It seems even the most mundane things such as…oh…an elevator rescue make their way to YouTube….
Original Source: www.adrants.com


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 19:16
Ypulse Essentials: College Humor Coming To MTV?, LEGO Universe, Saudi Hip Hop

Friday Night Lights‘Friday Night Lights’ might be back (for a third season. Fingers crossed…) (Media Life Magazine, 4th item)

- College Humor planning to launch a show… …
Original Source


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 19:15
Test Drive a Land Rover. On Your Phone!

“But how do I do that?” you wonder….
Original Source: feeds.feedburner.com/adrants


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 19:07
Allykatzz Launches ‘Post Secret’ For Tween Girls

AllykatzzNormally, I would just link this in Essentials, but I am already finding what girls are posting anonymously on Allykatzz’s new I Have A Secret section fascinating…and a little scary. Maybe because I’m thinking about the application we’re working on …
Original Source


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 18:52
Serious Games Creating Entertaining Branding Experiences

by: Eliane AlhadeffIn malls, theaters and other
spaces, Reactrix creates highly entertaining branding displays that
respond to the physical movements of the audience. The
resulting “brand play” makes Reactrix the highest engagement
advertising available today and reaches top-market venues with monthly
traffic exceeding 100 million. …
Original Source: feeds.futurelab.net


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 18:45
Top Ten Hottest Mobile Phone Girls Highlighted

Dial A Phone has put together a top ten list of mobile phone ads which feature hot women….
Original Source: feeds.feedburner.com/adrants


  22 Febrero, 2008| Marketing, advertising... | Comments (0) @ 18:44
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