Comfort Shopping: Sad Customers Buy More

by: Roger DooleyMost merchants would include “happy customers” as a key part of their
mission. Oddly, new research shows that sad customers are likely to
spend more money when shopping. Merely watching a sad video clip caused
subjects to pay nearly four times as much for a water bottle than
subjects who watched an emotionally neutral clip.

…
Original Source: feeds.futurelab.net

  10 February, 2008| Marketing, advertising... | @ 9:35

• VIDEOS
• Economía Blogosfera
• Bitácora
• Economía G . Medios
• Blog de Economía
• Blog Vivienda
• Mercado Divisas
• Agregador Marketing
• El Intercambiador
• Energía, M. Ambiente
• Blog Análisis Técnico
• Canal solidario
• Agregador A.Técnico
• Agregador Motor

• Economy Blogs
• Hedge Funds
• Fundamental Analysis
• Housing Blogs
• Technical Analysis
• Energy Blogs
• Derivatives: Futures
• Marketing Blogs
• Economy Mass Media
• VIDEOS

Categories:

• Marketing, advertising…

Recent Comments

• Roscoe Landry: Social Media Lover Offers Perspective on Facebook Chat...
• Johan De Broyer: Soda Cans With Hidden Messages...
• Patricia Ryan Madson: Recent Reads...
• tatuefaurfino: Earthlings: Go Watch Howard Rheingold's Martian Report!...
• name: Write A Ypulse Guest Post!...
• G.Suvorov: Link Development Tool Shortcuts for Firefox...
• Ed Sharp: Clustarack does a "cog"/domino ad video...

Calendar: