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Just a short note to let readers know that I do know we’re having some server errors at the moment on the site. The tech team at b5media are aware of it too and are working to resolve the issues. In short it’s symptomatic of the massive growth we’ve been experiencing lately as a network.
Apologies for the inconvenience - it’s largely happening around the posting of comments as far as I can see - it might be worth copying your comments before hitting publish. Refreshing will usually resolve the issue.
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Original Source: feeds.feedburner.com/ProbloggerHelpingBloggersEarnMoney

6 February, 2008| Marketing, advertising... | Comments (0) @ 23:24

Daily Search Forum Recap: February 6, 2008

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web….

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Original Source: feeds.seroundtable.com

6 February, 2008| Marketing, advertising... | Comments (0) @ 23:00

Christine Aguilera Debuts Ginormous Breasts (and CD) At Best Buy

Last night at a West Hollywood Best Buy, Christina Aguilera turned (and perhaps lifted) heads when she made her first post-pregnancy appearance….
Original Source: feeds.feedburner.com/adrants

6 February, 2008| Marketing, advertising... | Comments (0) @ 21:48

Five Magazines You Have Never Read

Someone famous (Ogilvy?) said that it was a good idea to make a habit of picking up magazines that are outside of your usual set. The ones below would probably work.”Each issue of A…
Original Source: bp0.blogger.com/_XJseql2u5l0/R6oneFf4Bk

6 February, 2008| Marketing, advertising... | Comments (0) @ 21:47

Microsoft tinkering with scary-smart ad spots

The web ads are ’scary-smart’ because they figure out when and where to insert extra ad content, and for who.
“Microsoft Corp.’s online advertising researchers will spend this year teaching computers to be smart about sticking ads into video clips, and to be even smarter about targeting ads to specific Web surfers.
Microsoft showed off a handful of early-stage advertising projects at its headquarters Tuesday that may or may not turn up as part of Microsoft’s Web advertising platform.”
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Original Source

6 February, 2008| Marketing, advertising... | Comments (0) @ 21:41

Finding Fun Stuff with filetype:

Steve Borsch pointed out on Twitter that it’s amazing what you can find on the web using the “filetype:” command on Google.

If you haven’t tried this before, try typing the f…
Original Source

6 February, 2008| Marketing, advertising... | Comments (0) @ 21:40

Google China to Take on Baidu with Free MP3s

The success of Baidu, China’s leading search engine, can be attributed largely to its generous offering of MP3s - both legal and illegal - in its query results. But Google’s set to change all that, reports the W…
Original Source: feeds.feedburner.com/psfk

6 February, 2008| Marketing, advertising... | Comments (0) @ 21:23

Google Adds Forms to Google Spreadsheets

I’m an avid user of Google Spreadsheets. Google just added an intriguing feature that Marketing folks might be interested in to do data capture (example: contests and opt-in programs) without the need for professional development. You can now build a form to post directly to your Google Spreadsheet!
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Original Source: www.douglaskarr.com

6 February, 2008| Marketing, advertising... | Comments (0) @ 21:22

Google’s Social Graph API Explained

Social media junkie Alisa Leonard has a video of Google’s Brad Fitzpatrick, guru behind LiveJournal, Memecast and OpenID, describing the company’s Social Graph API which makes it easy to determine social connections on the web….
Original Source

6 February, 2008| Marketing, advertising... | Comments (0) @ 21:20

Hire a call center? Are you crazy?

Internet Retailer reports this month that more and more online retailers are outsourcing their calls. In fact, they predict that spending on outsourced contact centers will almost double within a few years.
In our experience with call centers, I have learned the hard way that you should be cautious, very cautious when choosing one. Here are some things we have learned over the years:
1) Place a lot of test orders. Your business reputation is on the line with agents that probably could not care less. You had better check up on them a lot. When you call and place test orders, you will be amazed by some call center agents–amazed that anyone can be that stupid. Just remember that those people are reflecting on your brand.
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Original Source: www.marketingpilgrim.com

6 February, 2008| Marketing, advertising... | Comments (0) @ 21:16

Yahoo Internal Letter: We’re Thinking

Jerry Yang sent out a company-wide letter to Yahoo employees today. But don’t worry, unlike lots of internal information over there, this letter wasn’t leaked. As Search Engine Land reports, the letter was filed with the SEC (in compliance with law).
The letter, addressed to “yahoos,” is a status report that appears to be aimed at reassuring employees that they are looking carefully at the alternatives.
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Original Source: www.marketingpilgrim.com

6 February, 2008| Marketing, advertising... | Comments (0) @ 20:53

AdFemme’s Lindsay Mure-O’Neill to Spice Up Datran

Today, she’s headed over to Datran Media to take on the role of VP of Display Performance where she’ll run the company’s new behavioral division along with its Site Lifter….
Original Source

6 February, 2008| Marketing, advertising... | Comments (0) @ 19:44

SearchCap: The Day In Search, February 6, 2008

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.

From Search Engine Land:

Super Tuesday,
Internet Style: How We’re Using the Web In the 2008 Elections
Today is Super Tuesday, which means that voters in 24 states are carefully
reviewing their candidate research and doing last minute thoughtful analysis
in preparation for voting in the primaries. Well, maybe that’s hopeful
optimism, but in any case, the place these voters are turning to for
information is…
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Original Source

6 February, 2008| Marketing, advertising... | Comments (0) @ 19:34

Do You Call Yourself a Blogger?

This might sound like a strange question for someone behind a site called ProBlogger to be asking - but do use the word ‘blogger’ to describe what you do? In this post I want to explore some reasons why I’m using the term less.
In short there are three reasons why I’m using the term ‘blogger’ less and less to describe (and think about) what I do:
1. Your Competitors Don’t Limit Themselves - Why Should You? …
Original Source: feeds.feedburner.com/ProbloggerHelpingBloggersEarnMoney

6 February, 2008| Marketing, advertising... | Comments (0) @ 19:31

Pocket Change Speed Dating Gives Major Boost to Natural Selection

For men seeking rich older women, and older women hungry for pretty meat popsicles, check out Pocket Change….
Original Source: www.adrants.com

6 February, 2008| Marketing, advertising... | Comments (0) @ 19:26

Building Common Sense into Software

Here’s a case of technology falling short of it’s intended goal. I stopped at a local gas station, SuperAmerica, to top off the tank. I’m not particularly attached to any one gas station brand, but SA gives me a free hot dog or every 10,000 gallons of gas I buy (or something) so I carry around their loyalty card.

However, on a recent trip, I encountered this new step at the gas pump:

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Original Source

6 February, 2008| Marketing, advertising... | Comments (0) @ 19:02

New—And Unfortunate—Changes To Google Local Search

Google recently made some quite significant changes to the “OneBox” result that appears at the top of the result page when you do a query that Google determines has local intent. Previously, Google would display three local search results in the OneBox area, with at star rating and a review snippet. Now Google returns 10 local results listed A-J.

Once I’d finished reeling from the potential imact this would have on our natural traffic I began to run through all the potential implications. What I discovered was quite a naive system—one that feels more like something Google would have created several years ago rather than an “improvement” to current Google search results.
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Original Source

6 February, 2008| Marketing, advertising... | Comments (0) @ 18:59

Creative Brief Written For Next Year’s Super Bowl Commercials

For all those out their anticipating (dreading?) creating an ad for next year’s Super Bowl, Advertising for Peanuts already has the creative brief written so you can get an early start on what will assuredly be an industry masterpiece…….
Original Source

6 February, 2008| Marketing, advertising... | Comments (0) @ 18:44

Launching a Startup is Barely Step One

dazed guy
Launching a startup isn’t easy. But what you quickly realize is that the real work comes immediately thereafter.
Our launch of Standout Jobs at D…
Original Source: www.instigatorblog.com